If I were to start a business tomorrow there are certain things I would NOT do…
Okay, so you’re ready to start a business. You’re tired of the 9–5, you’re pretty much about to kill your boss and you want to build something of your own. The bottom line is you’re ready… I’ve started many businesses from scratch over the years (at least 10+). I’ve...
Marketing Drabble for Churches
Churches in this day and age should become the world’s greatest niche marketers.They should accept all but specifically search for a few.The best way for a church to build a strong brand is to become known for something. A church is made up of people and should,...
Marketing Drabble
Telling a story in 100 words precisely I often encourage people “in business” to be different. Everyone is “The Best”. What if you proclaimed to be 2nd Best? Would that make you Worse or would it make you Better? One thing is for dang sure, it would make you...
Here’s why I (the owner of an Advertising Company) tell brand new businesses NOT to advertise in the first year.
I very much enjoy having money, so why would I tell new business owners this? Why would I turn away their business? Firstly, because it’s the right thing to do, and secondly, it’s really all part of a (not so) evil, long-term masterplan… but more on that later… I’m...
Your COVID-19 Marketing Bounce-Back 5-step plan is here…!
We hope you’re doing well during these challenging times. To help you prepare for the grand return to the “new normal” here are 5 quick tips to get your marketing in order… 1. Make sure your Website and Facebook Page are up to date ...
Try not to be like everyone else…
I sell advertising and to the person on the street, advertising is advertising. There are thousands of ways to advertise your business and even in a small town like ours there are literally a hundred marketing and advertising professionals you can talk to. Worse still...
Why “Know you, Like you, Trust you” is the ONLY marketing plan…
I had a great conversation with a business owner today and it reminded me of something I’ve been saying for a while… “Know you, Like you, Trust you” is a concept that every business owner should be aware of and take to heart. Moving along the continuum...
Are you in denial…
…that 2019 is just around corner? Years and years ago when I worked as a Financial Advisor, I used to quote a stat all the time. It went like this, “Most people spend more time planning their annual vacation each year than they do their retirement”. The same is 100%...
What is your Marketing Frequency?
What is your Marketing Frequency? In any business you have to set your Marketing “Frequency” to a level that automatically attracts your ideal client or customer… Three things make up your frequency: Belief If they can’t feel your belief when they see your...Let’s Connect!
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