Marketing Drabble for Churches
Churches in this day and age should become the world’s greatest niche marketers.They should accept all but specifically search for a few.The best way for a church to build a strong brand is to become known for something. A church is made up of people and should,...
Here’s why I (the owner of an Advertising Company) tell brand new businesses NOT to advertise in the first year.
I very much enjoy having money, so why would I tell new business owners this? Why would I turn away their business? Firstly, because it’s the right thing to do, and secondly, it’s really all part of a (not so) evil, long-term masterplan… but more on that later… I’m...
Why “Know you, Like you, Trust you” is the ONLY marketing plan…
I had a great conversation with a business owner today and it reminded me of something I’ve been saying for a while… “Know you, Like you, Trust you” is a concept that every business owner should be aware of and take to heart. Moving along the continuum...
Are you in denial…
…that 2019 is just around corner? Years and years ago when I worked as a Financial Advisor, I used to quote a stat all the time. It went like this, “Most people spend more time planning their annual vacation each year than they do their retirement”. The same is 100%...Let’s Connect!
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