by Obvious Advertising | Jul 1, 2018 | Uncategorized
I’ve had two in-depth conversations with business owners in the last 24 hours and without the experience of having FAILED over and over again, I wouldn’t have been half as helpful to them. So let’s take a quick look at all of the clangers we’ve dropped during the six...
by Obvious Advertising | Jun 29, 2018 | Uncategorized
When you’re a Top Producer, marketing is more about client retention than client acquisition. You’re no longer trying to convince people work with you, you’re reminding them why they already are… Whether you’re in Real Estate, Insurance, Financial Services or another...
by Obvious Advertising | Jun 28, 2018 | Uncategorized
Nope. Unfortunately it’s not enough. Once per day is a good frequency but it’s quality that’s important, not quantity. If you can post daily but with GREAT STUFF, that’s better. Most businesses only post one type of post. Just text, just photos or just video. You need...
by Obvious Advertising | Jun 27, 2018 | Uncategorized
I know it’s been a while since it closed but as more and more restaurants close and new ones open, it’s time to think about WHY… I believe for a restaurant to be successful in Lake Charles they need one or more of these things in place: Unbelievable (and consistent)...
by Obvious Advertising | Jun 27, 2018 | Uncategorized
If a guy decides to go out out on his own and start a plumbing company, he has to take any and all work he can find for a few years right? Yes, he does and it’ll slowly kill him. If a young lady with a passion for baking decides to open a cupcake shop, she’ll have to...
by Obvious Advertising | Jun 21, 2018 | Uncategorized
“Know you, Like you, Trust you” is a concept that every high-end service provider should be aware of and take to heart. Moving yourself along the continuum from where prospective customers are just knowing who you are, to them liking and appreciating what you do, to...
by Obvious Advertising | Jun 15, 2018 | Uncategorized
As a Real Estate Agent, you know that you have to maintain a presence on Social Media. It’s simply the most efficient way to stay top of mind in your community. You’re busy, sure, but you can certainly find the time post ONCE PER DAY. The question is, with such...
by Obvious Advertising | Jun 14, 2018 | Uncategorized
If you don’t go “ALL-IN” when starting a business, you’re not going to succeed. If you do go “ALL-IN” (and quit your job) when starting a business, you’re crazy. One of the great paradoxes of Life and Business. A double-edged sword, a catch-22. You’re working a job,...
by Obvious Advertising | Jun 13, 2018 | Social Media
You are…we all are…the problem is, it’s killing your business. In today’s world of over-stimulation, if your company name doesn’t stay in front of your customers and clients they’ll forget about you. A friend of mine moved in to a new house recently and called a...
by Obvious Advertising | May 2, 2018 | Advertising
In this day and age consumers are jaded. Marketing messages are everywhere and we’re used to being lied to. They’re not usually bare-faced lies but they’re definitely stretching the truth most of the time… “Lose 10 pounds in 7...